Having all this additional data is so fantastic!! But are you wondering why your results have changed so much with this? You aren't the only one.
Let me explain... When you were initially set up, it would have been with a tracking code on your website. This provided you with a "Snap-shot" of your calls. We tracked only calls coming in via the number on the website and provided call outcome results for 1 call per day. This was, if you will "giving you a piece of the pie 🍰", where you could get a great idea of how your team was doing answering new client calls.
Now, with Call Forwarding or UPbook Phones, we are tracking every call coming into your practice. So you are getting "the WHOLE pie 🥧"! Every time a new client calls your practice, the outcome is going to show in your 30 day snapshot.
So needless to say they results will likely be a bit different when looking at the whole pie, versus just a slice. The great thing is the accurate knowledge that you now have 🥳. You can use this to motivate your team to increase and maintain those great New Client numbers!